GOVERNMENT

& PUBLIC SECTOR

Translating policy, programmes, economic development and public mandates into strategic, accessible communication that informs communities, engages stakeholders and demonstrates impact


AUTOMOTIVE INDUSTRY DEVELOPMENT CENTRE

Eastern Cape

THE CHALLENGE
Turn complex organisational performance, automotive industry data and strategic priorities into compelling annual reports that communicate AIDC-EC’s impact and strengthen its sector positioning.

OUR SOLUTION
We combined strategic content, editing, infographics, data visualisation, photography and automotive-inspired design to transform performance reporting into accessible, engaging stories of progress and impact.

PROJECT DETAILS

  • Services:
    Destination marketing · Campaign development · Graphic design · Digital and social media · Publication design · Event communication.

  • Scope:
    Translate organisational performance, automotive industry data and strategic priorities into compelling annual reports that communicate AIDC-EC’s contribution and sector impact.

  • Deliverables:
    Annual and strategic reports · Strategic narrative development · Bespoke infographics · Data visualisation · Photography · Final print production.

  • Outcome:
    Distinctive, strategically coherent reports that transform organisational performance and industry data into accessible stories of progress, achievement and automotive sector impact.

EASTERN CAPE PARKS AND TOURISM AGENCY

Destination Marketing & Design | Three-Year Retainer

THE CHALLENGE
An agile creative partner to support ECPTA’s multi-year destination marketing programme spanning domestic and international tourism, nature reserves, seasonal campaigns, digital communication, publications and major industry events.

OUR SOLUTION
We delivered an integrated stream of campaigns and creative assets across print, digital, social media, publications, and events, from Tourism Month to seasonal activations and international showcases, keeping the Eastern Cape consistently visible and engaging.

PROJECT DETAILS

  • Services:
    Destination marketing · Campaign development · Graphic design · Digital and social media · Publication design · Event communication.

  • Scope:
    Provide ongoing creative support for domestic and international tourism marketing, nature reserves, seasonal campaigns, publications, digital communication and major tourism events.

  • Deliverables:
    Seasonal campaigns · Tourism Month and Sardine Run activations · Destination publications · Social and digital assets · Event collateral · International showcase materials.

  • Outcome:
    Consistent, responsive destination communication that keeps the Eastern Cape visible and engaging across seasons, tourism markets and international platforms.

COEGA DEVELOPMENT CORPORATION

Coega SEZ | 3D Interactive Virtual Investor Map

THE CHALLENGE
Transform the scale and complexity of the Coega SEZ into an intuitive digital experience that helps investors worldwide explore opportunities and make informed decisions.

OUR SOLUTION
We combined 3D visualisation, drone imagery, 360° panoramas and interactive zones into a responsive investor experience structured around the investment decision-making journey.

PROJECT DETAILS

  • Services:
    UX/UI · Interactive digital design · 3D visualisation · Content architecture · Multimedia · Investor communication.

  • Scope:
    Translate the physical scale and investment complexity of the Coega SEZ into an intuitive digital experience structured around the investor decision-making journey.

  • Deliverables:
    Interactive 3D investor map · Drone imagery · 360° panoramas · Time-lapse footage · Colour-coded zones · Investor information · Responsive interface.

  • Outcome:
    An immersive digital lead-generation and stakeholder engagement tool enabling investors worldwide to explore land, facilities, businesses, opportunities and key contacts remotely.

TSHWANE AUTOMOTIVE SPECIAL ECONOMIC ZONE - CONTRACTED BY CDC

Integrated Stakeholder Engagement & Digital Campaign

THE CHALLENGE
Build awareness and engagement around Africa’s first automotive city while communicating TASEZ’s investment proposition, local economic development mandate, employment opportunities and SMME participation.

OUR SOLUTION
We delivered a 10-week integrated campaign spanning web, mobile, social, digital, print and broadcast, connecting TASEZ’s investment story with opportunities for communities and businesses.

PROJECT DETAILS

  • Services:
    Stakeholder engagement · Campaign strategy · Content development · Website design and development · Digital marketing · Social media · Mobile marketing · Multimedia.

  • Scope:
    Implement an integrated stakeholder engagement campaign that positions TASEZ while communicating investment, local economic development, employment, and SMME opportunities across diverse stakeholder audiences.

  • Deliverables:
    Responsive SEO-ready website · Static and animated digital banners · USSD and WhatsApp marketing · Five-platform social media rollout · Print, broadcast and digital campaign assets.

  • Outcome:
    A coordinated 10-week communication ecosystem that expanded TASEZ’s digital presence, strengthened stakeholder engagement and connected its investment proposition with local economic development opportunities.

EASTERN LONDON INDUSTRIAL DEVELOPMENT ZONE

Brand Advocacy, Investor Marketing & Stakeholder Engagement

THE CHALLENGE
Build a compelling investment proposition while communicating ELIDZ’s broader impact on economic development, employment and SMMEs to investors, stakeholders and communities across the Eastern Cape.

OUR SOLUTION
Research, strategy, investor marketing, campaigns, media and multimedia became an integrated communication programme, strengthening visibility and connecting ELIDZ’s investment proposition with its wider economic impact.

PROJECT DETAILS

  • Services:
    Communication strategy · Research · Investor marketing · Integrated campaigns · Media relations · Multimedia · Stakeholder engagement.

  • Scope:
    Strengthen ELIDZ’s investment proposition while communicating its wider contribution to economic development, employment and SMME growth across investor, stakeholder and public audiences.

  • Deliverables:
    “Get More” investor campaign · 10-week Impact Campaign · Exhibitions · Live-streamed media events · Interactive investor tools · Media monitoring and analysis.

  • Outcome:
    Connected physical and digital communication that strengthened visibility, stakeholder engagement and understanding of both ELIDZ’s investment proposition and wider economic impact.

NELSON MANDELA BAY MUNICIPALITY ECONOMIC DEVELOPMENT, TOURISM AND AGRICULTURE

Tourism Destination Marketing & Investment Promotion | 2019–2025

THE CHALLENGE
Keep Nelson Mandela Bay distinctive and desirable as both a tourism and investment destination, connecting visitors, residents and investors through communication that continually feels fresh and relevant.

OUR SOLUTION
Over six years, integrated campaigns across social, radio, video, outdoor, print, and activations built destination appeal, while targeted communication showcased investment opportunities and growth sectors.

PROJECT DETAILS

  • Services:
    Destination strategy · Campaign development · Social media · Radio · Video · Outdoor advertising · Print · Activations · Investment promotion.

  • Scope:
    Position Nelson Mandela Bay as a compelling tourism and investment destination through evolving communication targeting visitors, residents, businesses and investors.

  • Deliverables:
    #ShareTheBay · “Summer So Sweet — Ziilekese!” · Social and digital content · Radio and video · Outdoor and print · Activations · Investor communication.

  • Outcome:
    Six years of integrated communication building a consistent sense of place while showcasing Nelson Mandela Bay’s visitor appeal, growth sectors and investment opportunities.